Northern Italian business espresso grinder producer Fiorenzato has established Pietro Grinders, a sibling firm named after the corporate’s founder Pietro Fiorenzato. Launching this month, the brand new model’s first product is an eponymous guide espresso grinder that facilities on a set of vertically oriented 58-millimeter flat burrs.
The flat-burr Pietro design boldly strides astray from the standard guide grinder format, wherein conical burrs are turned by a top-mounted horizontal crank. A side-mounted crank on the Pietro turns the vertical rotating burr, then folds neatly into the aluminum physique of the grinder when not in use.
The hopper holds as much as roughly 60 grams of complete beans, which is a better capability than most guide grinders.
Burrs made out of Böhler M340 metal are designed by Fiorenzato particularly for the vertical guide grinding system. The corporate will provide two totally different burr units for the Pietro, together with multipurpose burrs supposed for espresso and filter brew strategies, and what the corporate is asking Professional Brewing burrs, supposed particularly for filter espresso.
Changes to the grind setting are made via the flip of a stepless numbered dial on the again of the grinder reverse the crank. Whereas output pace will differ relying on the consumer, the beans and the roast, the corporate stated it grinds about as effectively as most different grinders its measurement, averaging roughly 16 grams per minute at espresso fineness or about 30 seconds for a similar dose for filter brewing.
“The 2 core values of Fiorenzato, transmitted by the founder Pietro [Fiorenzato], have all the time been custom and innovation,” Fiorenzato Advertising Supervisor Giulia Bagato instructed Each day Espresso Information. “[The] Pietro guide grinder is a tribute to our founder, a far-sighted and enlightened one that has managed to realize necessary milestones on this planet of espresso grinders.”
Anti-slip materials on the underside of the grinder helps preserve it secure on a tabletop or counter the place a consumer could select to carry it down whereas cranking. The hopper lid and floor espresso receptacle type air-tight seals throughout the grinder’s physique, in line with the corporate. The grinder shall be obtainable in quite a lot of shiny colours.
“The design is authentic and refined. We needed to distinguish ourselves from opponents not just for the kind of burrs and efficiency, but additionally for aesthetics,” stated Bagato. “The design was curated and created by V12 Design, an necessary Italian designer who additionally collaborated with Fiorenzato for the restyling of the brand.”
As an organization, Pietro Grinders is coming to life roughly 18 months after the launch of Fiorenzato Dwelling, a sub-brand launched by Fiorenzato final yr. Fiorenzato Dwelling’s first product was the Allround electrical grinder, representing the corporate’s first foray into the prosumer discipline of kit.
Stated Bagato, “Pietro Grinders is an organization in itself, which may depend on Fiorenzato’s know-how, however which is able to make its means throughout totally different territories, channels and targets.”
Pietro gross sales are slated to start in February 2023. The grinder shall be offered in america by Espresso Components, who additionally operates the lately launched Fiorenzato USA department. The retail worth of the Pietro grinder is slated to be roughly €370 ($366.64 USD as of this writing) together with VAT.
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Howard Bryman is the affiliate editor of Each day Espresso Information by Roast Journal. He’s based mostly in Portland, Oregon.